Digital Marketing in Hindi – Digital Marketing Kya hai? Complete information

Digital Marketing in Hindi: Digital marketing Social media to reach and engage with target audience using various strategies for brand awareness, customer acquisition and sales. Websiteemail and Search engine Such as promoting products or services through online platforms.

If you are a good person in this round marketer বন্নন্ন চান্তে है Digital marketing should learn You are this Digital Marketing in Hindi Tutorial को प्रधान रहे हो means that you Digital Marketing It is more important than traditional marketing.

अप अग्य है, as the number of internet users is increasing, वाईी ही Digital marketing The demand is increasing rapidly.

Let’s first understand that What is Digital Marketing?then we will understand the strategy of digital marketing so that we can grow our business through digital marketing.

Digital Marketing क्या है (What is Digital Marketing in Hindi)?

Digital marketing Internet It is a form of promotion to promote and sell products or services.

basically, Digital marketing Refers to any online marketing effort.

This is one process It is done through various online marketing channels such as Search engines (google, Bing, etc.), social media networks (Facebook, Instagram, Pinterest, LinkedIn, etc.) or email to reach your target audience. goes

You know that Digital marketing Through, you can find people who are interested in your products or services,

Can interact with them and build trust with your brand.

Some marketing experts consider digital marketing as an entirely new endeavor.

Digital marketing A new way of contacting customers and helps in understanding customer behavior compared to traditional marketing.

Indeed, digital marketing uses multiple channels and techniques that allow a company to analyze campaigns, content and strategy to understand what is working in real time. raha hai aur kya nahi

There are many types of digital marketingthe most important include website marketing, search engine optimization, content marketing, PPC advertising, social media marketing, affiliate marketing, email marketing and video marketing.

History of Digital Marketing in Hindi

In the earlier generation, marketing was done in a few media channels: print, hoardings (billboards), television, radio. In the 1950s, advertising was primarily a one-way conversation with a captive audience. That is, at that time, the marketer used to tell or show about his products.

At that time TV advertising was a workable marketing medium.

Then in the 1990s, the term ‘digital marketing’ was first used and gradually marketing itself changed.

In the 90s, people started using the Internet, especially when the World Wide Web was launched in 1991 (WWW) became publicly available.

By 1995, there were approximately 16 million Internet users worldwide. It was the age of search engines and the beginning of the age of online information.

This decade saw many businesses investing in Customer Relationship Management (CRM) tools to diversify their interactions with current and potential customers.

Evolution of Digital marketing in 1990-2024

From the 90s 98 There were many things like:

• The first search engine was Archie
• The first clickable web-ad banner in 1994.
• The first e-commerce transaction was made in 1994.
• Yahoo was launched in 1995.
• In 1997, the first social media site – SixDegrees was launched.
• Then in 1998, Google was born and Microsoft launched its web search engine.

After the 2000s, many things in digital marketing grew very rapidly.

• In 2001, Universal Music launched its first mobile marketing campaign.
• In 2003-2005, WordPress, LinkedIn, Gmail, Facebook and YouTube had arrived.
• In 2006-2009, Twitter, Hulu, iPhone, Google’s real-time search engine results and WhatsApp doubled the market.

Similarly, many things grew rapidly one by one such as:

• In 2010-2011, he started using the web through Instagram, Snapchat etc. and Youth TV.
• In 2013, social media marketing budget was 64% and Amazon started dominating the entire e-commerce.
• In 2014, Facebook messenger app, LinkedIn features tailored ads, and Mobile usage traffic improved.
• In 2015, content marketing grew very rapidly.

And nowadays digital marketing is at its peak.

Businesses need to ensure that they have a good leg up with current practices to be able to take advantage of the upcoming advancements.

Examples of Digital Marketing Assets

Almost anything can be a digital marketing asset.

It should simply be a marketing tool that you use online.

But the sad thing is that many people don’t know how many digital marketing assets (assets) and strategies they can use to reach people.

Here are some examples:

• You can do marketing through video content (like video ads, product demos, etc.)
• You can do digital marketing from your website.
• Images (infographics, product shots, company photos, etc) can be used.
• Marketing can also be done easily through social media pages.
• You can also market your business through Blog Posts or eBooks.

Similarly, there are many digital marketing tools that you can use to reach your target audience and sell your products or services.

Features of Digital Marketing

Some key features of digital marketing are as follows:

1. Digital marketing leverages social media, email, website, search engines and mobile apps for diverse reach.
2. It’s about reaching the right audience by targeting specific demographics, interests, behaviors and locations.
3. Tailoring marketing messages to individual preferences makes the experience more relevant.
4. You can measure success through metrics like website traffic, click rate, conversion etc.
5. Interact directly with customers through comments, reviews and direct messages.
6. Streamline repetitive tasks using specialized software to make marketing campaigns more efficient.
7. Attracting audiences through different types of content like videos, blogs and infographics.
8. Making content more visible through SEO and paid strategies.
9. Gather insights from data for informed marketing decisions and improvements.

Benefits of Digital Marketing

Here are some common benefits of digital marketing:

1. Digital marketing helps to reach a global audience through online channels.
2. You can target marketing through digital marketing at a lower cost than traditional marketing methods.
3. Ability to track and analyze campaign performance in real time.
4. Increased visibility and recognition among audiences.
5. Direct engagement with customers for feedback and support.
6. Increased likelihood of converting leads into customers.
7. Ability to compete effectively regardless of business size or industry.
8. Use of various tools and platforms for marketing efforts.
9. Quick adjustment and optimization based on performance metrics.

Conclusion:

Digital marketing There is a process that you can use to promote or sell your products through online electronic devices and the internet.

Through this it targets a specific segment of the customer base and is interactive.

Digital marketing is growing day by day and it includes search result ads, video ads, email ads etc

– Anything that involves marketing or two-way communication between a company and a customer with customer feedback.

I hope this tutorialDigital Marketing in Hindi‘ will help you understand the basic concept of digital marketing, its history and the importance of digital marketing in 2024.